Beauty
Paint the Town Red ELLE Beauty Editors Reveal Their Favorite Red Lipsticks for Valentines Day
With Valentine's Day just around the corner, it's the perfect excuse to treat yourself to a new red lipstick. But with so many options...
The Beauty Paradox on why drugstore Failed to Become the Go-To Destination for Cosmetics
In the early 2010s, American pharmacies like CVS, Walgreens, and Rite Aid set out to revolutionize their stores by transforming them into beauty destinations....
Tate McRae Teams Up with Childhood Favorite Neutrogena: Pop Singer Stars in Latest Hydro Boost Campaign
In a move that's sure to delight fans and skincare enthusiasts alike, pop singer Tate McRae has been announced as the new face of...
KOREAN BEAUTY SENSATION: THE STICK-ON SHEET MASK THAT’S HYDRATING SKIN AND TAKING THE INTERNET BY STORM
In the ever-evolving world of skincare, it's not often that a product comes along and genuinely revolutionizes the game. But that's exactly what's happening...
INSTANT EYE LIFT: COLLAGEN EYE PATCHES REVEAL FIRMER, SMOOTHER UNDER-EYES IN JUST MINUTES
In the quest for a more youthful and radiant appearance, many of us have tried countless eye creams, serums, and treatments. But what if...
GAME-CHANGING EYEBROW PENCILS: HOW I ACHIEVED FULLER, MORE DEFINED BROWS
For those of us who weren't blessed with naturally full and luscious eyebrows, there's hope. A good eyebrow pencil can work wonders in filling...
LONGEVITY INC:HOW THE WELLNESS WORLD’S LATEST INVESTMENT FUND IS BETTING BIG ON THE QUEST FOR ETERNAL YOUTH
In the ever-evolving world of wellness, a new investment fund is set to shake things up. Clinique La Prairie, a renowned wellness group, has...
THE RISE OF THE ‘META FACE’: HOW AI IS REDEFINING BEAUTY STANDARDS AND CHALLENGING BRANDS TO CONFORM OR CHALLENGE
In the ever-evolving world of beauty, a new phenomenon is emerging that is set to revolutionize the way we think about beauty standards. Welcome...
VOGUE BUSINESS BEAUTY TREND TRACKER: UNCOVERING THE LATEST BEAUTY TRENDS AND INGREDIENTS
In the ever-evolving world of beauty, staying on top of the latest trends and ingredients can be a daunting task. That's why Vogue Business...
TURNING INTO LIVING DOLLS: WE REVIEW PAT MCGRATH’S GLASS SKIN MASK AND GET READY FOR A SURREAL BEAUTY EXPERIENCE
In the world of beauty, few products have generated as much buzz as Pat McGrath's Glass Skin Mask. The legendary makeup artist's latest creation...
PUIG PERFUMES ITS WAY TO SUCCESS: BEAUTY CONGLOMERATE SEES 11% SALES JUMP IN 2024
Puig, the Spanish beauty conglomerate, has reported an impressive 11% jump in sales for 2024, driven largely by the continued boom in the fragrance...
K-BEAUTY ESSENTIALS: TOP-RATED KOREAN UNDER-EYE PATCHES THAT TARGET DARK CIRCLES AND FINE LINES
In the world of K-beauty, under-eye patches have become a staple in many skincare routines. And for good reason - these innovative patches can...
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