The Red Carpet segment of the 10th EMY Africa Awards was a glamorous affair, featuring head-turning looks from the Cultured Man brand.
High-profile personalities, including Actor Harold Amenyah and Adjetey Annan, rocked well-fitted outfits that exuded class and elegance. Host Kafui Dey and renowned MC Kabutey also brought their A-game in the brand’s stylish pieces. Brand founder Odoom Michael Brett embodied the event’s theme, “Inspiring Greatness,” in a sharp Cultured Man look.
Speaking in an interview with Odoom Michael Brett, he states that styling five distinguished personalities for the EMY Africa Awards was not only an honour but also a defining moment for his team.
“ Each year, the EMYs celebrate excellence across leadership, business, entertainment, community impact and to have our brand present on that stage is an affirmation of how far Ghanaian craftsmanship has come and the global level it stands on today” he states.
Interview with The Cultured Man
What was the planning process like for this project, and how does it feel to see your creations making headlines after the awards?
Ans. The planning process was both intentional and deeply collaborative. For us, tailoring is never just about fabric and measurements; it is about interpreting the soul of the wearer. Once the opportunity came from the visionary behind this elite event, our studio was instantly filled with gratitude, excitement, and a renewed sense of responsibility. We approached each look with a clear goal, create a garment that not only complements the individual’s personality but elevates their presence the moment they step onto the red carpet.
We explored mood boards, textures, and silhouettes that aligned with the EMY Africa Awards’ essence: Celebrating a decade of inspiring greatness thereby embodying each distinct look the message we champion as a brand: “Confidence is always Tailored.”
What was the emotional impact of the success?
When the images began circulating online and the designs became talking points after the event, it was both humbling and elated. For us, it wasn’t just about making headlines, it was about contributing to a moment in African fashion history, one where our homegrown talent is recognized for elegance, innovation, and heritage. It affirmed that our work is not just clothing; it is storytelling, culture preservation, and a visual expression of what the modern gentleman represents.
In the end, the EMY Africa Awards allowed us to showcase not only garments but the philosophy and purpose behind our craft. And for that, we remain deeply grateful.
About the Brand
The Cultured Man was founded by Ghanaian–Nigerian couple Odoom Michael Brett and Bernice Lara Odoom, visionary creatives supported by a team whose collective experience spans over 50 years of exceptional tailoring.
Together, they fuse heritage craftsmanship with modern sophistication, redefining what it means for today’s gentleman to dress with intention. Their journey is deeply rooted in precision tailoring, cultural appreciation, and a commitment to empowering men of all body types, principles that continue to shape our ethos and creative direction.
More than a fashion label, The Cultured Man is a celebration of confidence, heritage, and refined masculinity. Grounded in the belief that every man deserves to look and feel his best, and guided by the philosophy that confidence is tailored, the brand specializes in classic suits and timeless menswear crafted to complement diverse physiques, from athletes with asymmetrical builds to gentlemen with unique proportions.
It signature black-and-gold identity embodies sophistication, while it mission, “Our Heritage,” pays homage to African craftsmanship and the pride of personal presentation. Through meticulous fits, premium finishes, and intentional design, The Cultured Man champions the modern gentleman who values elegance, culture, and self-assurance.
