Nigerian rising star Shallipopi has clinched the Artist of the Year title at the 2025 TikTok Awards for Sub-Saharan Africa, solidifying his status as one of the continent’s most influential young artists and showcasing the power of his viral sound.
The ceremony, held in Johannesburg, celebrated the creators and musicians who shaped online culture across the region throughout the year.
Viral Dominance and Cultural Impact
Shallipopi, born Crown Uzama, stood out for his massive impact on TikTok, where his genre-blending sound—a mix of Afrobeats, Afropop, Amapiano, and Trap—dominated trends and provided the soundtracks for millions of user-generated videos.
TikTok praised the singer’s viral songs as a major force behind a year defined by unpredictable and creative cultural moments. His momentum on the platform earned him the prestigious award, beating out other rising stars from Uganda, Ghana, South Africa, and Nigeria.
Shallipopi’s win highlights how social media continues to elevate young African artists, turning viral videos into powerful career moments and amplifying their reach far beyond the continent.
@official.king__ad Shallipopi wins Artist of the year at the TikTok Awards Sub-Saharan Africa 2025 #shallipopi ♬ original sound – Northern King
Source: Africa Publicity
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