As the music industry prepares for a massive start to 2026, Billboard has officially crowned Bad Bunny as the “Greatest Pop Star of 2025.” The Puerto Rican superstar topped the publication’s prestigious annual list, surpassing other major contenders including Kendrick Lamar, Sabrina Carpenter, and Taylor Swift.
A Year of Dominance
Billboard attributed Bad Bunny’s top ranking to a highly successful year across multiple facets of the entertainment industry. Key drivers for his success in 2025 included:
- Musical Success: The massive impact of his album “Debí Tirar Más Fotos.”
- Live Performance: The critical and commercial success of his “No Me Quiero Ir de Aquí” residency.
- Expansion into Film: His highly anticipated role in the upcoming sequel “Happy Gilmore 2.”
Looking Ahead to 2026
The recognition comes at a pivotal time for the artist. Bad Bunny is currently preparing for two of the biggest stages in global entertainment within the next few weeks:
- The Grammy Awards: Where he is expected to be a major presence following his chart-topping year.
- Super Bowl Halftime Performance: A career-defining moment that will further solidify his status as a global pop icon.
Beating the Competition
In securing the top spot, Bad Bunny navigated a competitive field. He beat out Kendrick Lamar, whose massive year was fueled by high-profile releases and cultural moments, as well as pop mainstays Sabrina Carpenter and Taylor Swift. This ranking highlights the continued global shift toward Latin music and its central role in modern pop culture.
Key Highlights:
- The Title: Billboard’s Greatest Pop Star of 2025.
- Primary Projects: Debí Tirar Más Fotos (Album) and No Me Quiero Ir de Aquí (Residency).
- Upcoming Events: 2026 Grammy Awards and the Super Bowl Halftime Show.
Billboard Staff’s Greatest Pop Stars of 2025: No. 1 — Bad Bunnyhttps://t.co/lPs9ulIV9A
— billboard (@billboard) January 31, 2026
Source: Billboard
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